Why Life Coaching Works

How I Coach

 Why Life Coaching Works

“Between stimulus and response, there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.” – “Viktor Frankl, neurologist, and Holocaust survivor

Coaching is a collaborative partnership between a coach and a willing individual which connects at the deeply personal level of beliefs, values, and visionThrough the process of discovery, it enables goal setting and specific actionIt is for the realization of extraordinary results.

  • Solution-Focused Coaching is an outcome and S.M.A.R.R.T  goal orientated (specific, measurable, achievable, realistic, relevant and timely) to ensure total understanding and accountability.
  • it’s about moving forward. 
  • It’s based on mutual respect and trust.
  • Coaching does NOT mean giving advice. Coaching empowers clients to identify and take positive action on their own.
  • Coaching instills long-term positive change. Coaching promotes self-discipline and accountability for the results of intended actions.

Ample neuroscience findings (Yale School of Medicine, based on Eric Kandel, Cappas and colleagues) supports the idea that our brains remain adaptable (neuro-plastic) throughout our lifespan, therefore fully sustainable to change.

The methodology of solution-focused coaching based on the latest neuroscience research of intrinsically whole and self-healing qualities of the human being.

1. Both nature and nurture win.

Both genetics and the environment interact in the brain to shape our brains and influence behavior.

Coaching can be thought of as a strategic and purposeful ‘environmental tool’ to facilitate change and may be an effective means of shaping neural pathways.

2. Experiences transform the brain.

The areas of our brain associated with emotions and memories such as the pre-frontal cortex, the amygdala, and the hippocampus are not hard-wired (they are ‘plastic’).

Research suggests each of us constructs emotions from a diversity of sources: our physiological state, by our reactions to the ‘outside’ environment, experiences and learning, and our culture and upbringing.

3. Memories are imperfect.

Our memories are never a perfect account of what happened. Memories are re-written each time when we recall them depending on how, when and where we retrieve the memory. Consciously or not, we use imagination to reinvent our past, and with it, our present and future.

4. Emotion underlies memory formation.

Memories and emotions are interconnected neural processes.

The amygdala, which plays a role in emotional arousal, mediate neurotransmitters essential for memory consolidation. Emotional arousal has the capacity to activate the amygdala, which in turn modulates the storage of memory.

5. Imagining and doing are the same to the brain.

Mental visualization not only activates the same brain regions as the actual behavior but also can speed up the learning of a new skill or create a better habit. The brain sees no difference. Envisioning a different life may as successfully invoke change as an actual experience.

6. We don’t always know what our brain is ‘thinking’.

The brain can process nonverbal and unconscious information, and information processed unconsciously can still influence therapeutic and other relationships. It’s possible to react to unconscious perceptions without consciously understanding the reaction.

7. Relationships are the foundation for change

The therapeutic relationship has the capacity to help clients modify neural systems and enhance emotional regulation.

Sometimes it takes the love, care or attention of just one person to help another change for the better.

How I Coach

As a solution-focused life coach, I employ powerful questioning that focuses on solutions, clients’ strengths and on the future. I want my clients to learn a new, positive way of thinking, realize their potential and live the best life they want. 

My approach is:


I move my clients towards his desired future outcomes, instead of concentrating on past experiences or reasons for present dissatisfaction.


I emphasize the holistic nature of my clients, seeing how positive change can fit into their bigger picture.


I trust my client’s inner resources and skills, respect their agenda and future outcomes. Coaching is an advice-free zone.


My clients pursue the transformational change in specific and inspired steps that lead to fundamental shifts in attitude, behavior and habit formation.

What Is Life Coaching

What life coach can do

Why Life Coaching Works

How do I coach

Life Coach vs. Therapist

What is the difference

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